We have just received an email from a company offering Page 1 Google listings without on-going SEO as part of a new website build. Why am I blogging about this you may ask. Well quite simply you may be disappointed with results of a page 1 Google listing without on-going SEO.

The Reasons
There are ways to get Page 1 without on-going SEO but they usually come with one or more of the following pitfalls:

1. You won't stay on Page 1 for very long. Google regularly updates its algorithms for finding relevant sites. As such, on-going work is required to keep up with these changes.


2. You will get placed based on highly uncompetitive search terms that no-one searches for. There's a fairly obvious downfall to this as far as your website performance goes!


3. Google Local Business Centre / Maps. Google Local Business Centre is a fantastic and free product for geographical optimisation. Why is it a pitfall? Because for a truly successful local listing, your advert will still need optimising and the competition checking. Your listing will also get a massive boost if your site is optimised correctly too. Don't listen if anyone says the 2 aren't linked!

If you require a new website, refresh of your existing website design or any internet marketing, please don't hesitate to contact us.